The Time was originally created as Prince’s alter-ego to be seen as the cool, streetwise funk band contrasting Prince’s more soulful R&B sound. After looking at several lead vocalists, Prince wanted someone with mad talent, so he cast his high school friend — the funky, fabulous Morris Day. Soon after, Morris Day and the Time were cast in Purple Rain which captured the exploding Minneapolis music scene at its peak.

Day burst onto the public scene with the group’s self-titled album, The Time. Soon after the world was introduced the prolific Minneapolis music marvel, the group went on to record three more albums. After three albums Morris Day launched his solo career. Combined sales of Morris Day’s solo work and The Time is in excess of 10 million units.

Asked “Where have you been?” Day smiles his smooth mischievous grin: “I’ve been waiting for just the right time to launch a new project. I felt that Hip Hop has had such a strong hold on the industry the timing needed to be perfect. I’ve continued to record over 100 songs and to tour. With new artists sampling old-school music, my phone started ringing off the hook. I knew it was the right time.”


  • Occurs Saturday, March 7th, 2020 @ 8:00 pm


Grand Theatre Center for the Arts

715 Central Ave
Tracy, CA 95376


Grand Theatre box office

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